Patrick Patterson - CEO


Patrick Patterson

In his tenure as president & CEO of Level Agency, Patrick Patterson oversaw its transformation from a pioneering, fast-growing higher education shop into the performance-marketing powerhouse it is today. Under his leadership, the agency’s revenue grew 30% or more annually; its profit margin increased 4X; its marketing spend now tops $50M annually, and its capabilities have broadened to offer more complementary services for more industries.

Great marketing starts with asking great questions. From the outset of his career, Patterson applied his background in computer science and math to the challenge of reaching and engaging audiences (and carefully measuring every result). In an industry increasingly driven by automation and machine learning, he excelled, ultimately managing a $30+ million budget for Education Management Corporation. Patrick then took his passion for creating value to product development, implementing lean methodology at a technology startup that focused on using data to drive efficient sales enablement.

His drive for efficiency, performance, and continuous improvement led him to join agency founder Thomas Donohoe in 2012 to oversee Level’s operations and strategic direction – eventually purchasing the company in 2021 with his partner, Patrick Van Gorder.

Patterson’s vision for Level Agency is to be the go-to performance marketing agency when clients want real, measurable results. Reaching this goal requires an uncompromising commitment to performance: platform excellence, compelling creative, client partnership, growth mindset, and constant innovation. By surrounding himself with talented, adaptable colleagues, he knows he’s set the agency up for success.


Patrick Patterson


Patrick Van Gorder

President & COO

Bill Buchanan

President, EDU BU

Ernie DeCoite

SVP, Digital Media

Brent Davis

SVP, Client Services

Matt Miller

SVP of Strategy & Analytics

Mike Smith

SVP, Technology

Sarah Vader

VP, Client Services & Creative

Russ Kibota

VP, Client Services

Geoff Roebuck

AVP, Client Services

Keefer Kopco

AVP, Client Services

Tina Lee

AVP, Client Services

Mike Rubino

AVP Creative Services I

Justin Schultz

Director of Digital Marketing

Jennifer Martin

Director of Client Services

Stefanie McGinnis

Director of Client Services

Marissa Martin

Director of Client Services

Myles Biggs

VP, Operations & Integration

Jenna Kerr

AVP, Finance

Kyle Taljan

Data Scientist

Jordan Grace

Data Manager

Seth Tongchinsub

General Counsel

Sean Arnold

Media Manager I

Claire Beaudry

Account Manager II

Danielle Biggs

Account Coordinator

Corina Blondell

Account Coordinator III

Imani Burgess

Media Analyst

Alex Cattabiani

Media Analyst II

Zane DeZeeuw

Senior Digital Account Executive

Jasmine Ehrich

Account Manager III

Erin Ferranto

Senior Client Services Strategist

Mackenzie Garvin

Account Manager I

Ashley Gordon

Creative Producer, Dev

Erin Graham

Creative Producer, Design

Caitlin Hachman

Creative Producer, Design

Brittany Jones

Creative Producer, Dev

Savannah Juel

Digital Marketing Specialist

Nick Kao

Data Scientist

Kellie Kaufman

Digital Marketing Specialist

Jeremy King

Senior Software Engineer

Olivia LaBella

Creative Services Strategist

Mike Michniuk

Data Warehouse Manager

Lucy Puglisi

Account Manager

Sydney Roberts

Media Analyst II

DeAngelica Rose

Creative Producer

Hayley Schultz

Digital Marketing Account Manager

Kelly Shelton

Account Coordinator

Eric Sichak

Digital Marketing Manager

Giordan Tobia

Senior Digital Marketing Manager

Tanya Halkyard

Digital Marketing Account Manager

Corey Turner

Media Analyst

Michael Valdez

Senior Accountant

Logan Yohn

Media Analyst II

Connor Thorpe

Media Analyst I

Eddie Adj

Chief Financial Officer